📌 Google Ads – Campaign Objectives

By: Marketing with Abdullah

Google & YouTube Ads offer specific campaign goals based on your business needs. Here are the main objectives:


1. Sales

🎯 Convert viewers into paying customers (online, in-store, or app).


2. Leads

📩 Collect valuable info like emails, phone numbers, or form signups — ideal for service businesses.


3. Website Traffic

🌐 Bring the right audience to your website or landing page to boost visibility.


4. App Promotion

📱 Get more installs, engagement, or pre-registrations from Play Store or App Store.


5. Brand Awareness & Consideration

🚀 Reach a wide audience to build recognition and trust for new or growing brands.


6. Create Campaigns Without Audience